Media monitoring and analytics specialist mBLAST has relocated its US headquarters from Atlanta, GA to Cambridge, MA, consolidating its operations in the Greater Boston area.
Through its mPACT Pro service, mBLAST helps brands identify influencers presence in social media, articles and searches, and collaborate with people whose conversations happen anywhere on the web. The firm also offers a social media monitoring, tracking and analytics service which allows users to focus on influential people in a specific area of interest, then track and analyse them.
Commenting on the reasons behind the move, CEO Mark Hatch (pictured) said: The concentration of technology companies in the area, combined with access to existing high-level talent and a buzzing venture capital scene made the decision easy. We’re looking forward to a great period of growth and helping to contribute to the buzz here.
Web site: www.mblast.com .